The Growth Finder is approximately a 6-week process, spanning the first two steps of your growth plan: FIND & BUILD.
Insights Lab analysts apply CMO-level thinking and view your data through the lens of your business mission. This approach uncovers immediate opportunities for your business.
The insights from your Growth Finder will be unique to your industry, data, and, ultimately, your business’ mission and goals.
In order to set the foundational direction for your growth finder we start with a kickoff call.
During this call we will discuss with your company’s founder/stakeholders we will discuss your current business landscape, company mission, vision, and what you’re looking to get out of the Growth Finder.
The kickoff call creates the lens through which the insights lab analysts process your data, identify opportunities, and craft the insights for you to capture those opportunities.
We will engage your marketing execution team on a workshop call to dive deeper into the marketing landscape.
We’ll discuss your current marketing initiatives, needs, goals and ultimately co-create the central pillars of your Growth Finder.
We also share any quick early opportunities that we see from accessing your tools, so you & your team can work on your growth right away.
Once you have a strong foundation from your Growth Finder insights, you can head off on your own with a stronger foundation. Or enter into the Insights Lab Growth Builder.
The Growth Builder speeds up your momentum from the Growth Finder to ultimately scale efforts and maximize profits on an ongoing monthly basis.