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Think about the last time that you went for a job interview (no matter how long ago that was!). Before you stepped into the interview, you likely did a bit of research about both the company and the person interviewing you. You would have had an idea about what the company is looking for, their culture, and how they do things, similarly, for the interviewer. When trying to get someone to like you (and choose you), it helps to know more about them so that you know how to best communicate with them. Works in dating, business, and, of course,